spring has sprung
2 Sep 2016
Spring…as you are probably aware…has sprung!
Last night our team in South Africa celebrated not only the beginning of a season close to our hearts, but the official launch of our Mistress Elemental collection. Enlisting the creative botanical genius of Heike Le Cordeur, founder of Fleur de la Cordeur, our MIMCO Victoria and Alfred Waterfront boutiques in Cape Town were transformed into a stunning spring garden – complete with a bespoke botanical installation, personalised gifts and sweet treats..
“The floral wall aims to demonstrate the transition from seedling to blossom and the relationship that the elements have in juxtaposition between strength and delicacy. I felt that a floral wall design would be a wonderful way to confront people head-on. I want people to forget about everything else that is going on in their lives and simply smell the roses.”
After the cold slumber of winter, spring is a time where the beauty of the elements is truly revealed.